PIONEER OF ANIMALISTIC PRINTS ON SILK, LEATHER AND DENIM ROBERT CAVALLI RELEASED THE FIRST MEN'S FRAGRANCE "JUST CAVALLI FOR HIM". IN AN EXCLUSIVE INTERVIEW TO THE “RUSSIAN EMIRATES” MAGAZINE, THE ITALIAN FASHION METRIC RECOGNIZED THAT IT WANTED TO OFFER TO THE MEN “SOMETHING COMPETITIVE”.
The aroma of Just Cavalli for Him is easily recognizable, the hand of a master is felt in it! It was probably difficult to translate fashionable aesthetics into the language of aroma?
On the contrary, I am too active in all my projects. And I like to develop new facets of my own business. In addition, I just love the drive: when you have to act outside your comfort zone or explore new opportunities. Therefore, my style is easy to express in the language of aroma.
As for Just Cavalli for Him ... I wanted to create something fresh and young, modern and seductive. Therefore, the Brazilian model Marlon Teixeira was invited for an advertising campaign, and all the legend of the fashion world, Mario Sorrenti, photographed.
You once said in an interview that you are a fan of the work of rock musician Lenny Kravitz, who inspired you to create the Roberto Cavalli men's collection. Today you are already experimenting with masculine fragrances. Does this mean that in men's fashion there are no more secrets for you?
I have always had a very good idea of myself and the surrounding women, fans of Roberto Cavalli. Then it was time to talk about men. That everything was equally! As you know, to engage in men's fashion is incredibly important and responsible. And I always loved experiments! Of course, it was not easy for me. But I am sure that I was still able to say my word and express my vision of a man quite clearly and successfully.
How do you see the man who will put on your fragrance?
To begin with, Just Cavalli is incredibly courageous and urban. It is like an echo of the heartbeat of a modern metropolis. Therefore, the man who chooses him must be young, active and with excellent taste. He does not give in to influence and does not go with the flow, but always knows well what suits him. And most importantly - with his inherent chic, he boldly combines elements of different styles.
Can it be called one of the accessories of the autumn collection?
Absolutely! Indeed, to match the aroma, it turned out to be youthful, stylish and somewhat refined.
Are there any iconic things in it?
Yes. And above all, these are incredible accessories, jeans and knitwear with prints.
We are just delighted with the accessories! But are they really so important in the wardrobe of a modern man?
You can’t even imagine how much! After all, this is the perfect way to change your “good” image to “amazing”! Accessories really determine the style and image: I personally like the bright and daring. In my opinion, such things are the attributes of the image and make you the center of attention in any company.
Fragrances are called the shortest path to memories. Which of them are especially memorable for you?
For example, for my whole life I remembered the aroma of my mother’s vintage perfumes.
Our readers closely monitor your work.
Ooh! I just love Russian women. It seems to me that my work blends perfectly with you. And you are truly one of the most beautiful and elegant women in the world!
And what advice did you prepare for the Dubai fashionistas?
Never try to copy! And do not be afraid to be "different", not like everyone else.
How do you find the fashionable bohemia of the Emirates?
I just admire Dubai! I always liked the atmosphere of this city, its people and a chic lifestyle. I often come here on business, see if everything is in order in my Cavalli restaurant. And it never ceases to amaze me that every time I definitely find something new for myself here.
JUST CAVALLI FOR HIM
The official presentation of Just Cavalli for Him is planned only in mid-September. However, as the editors of the Russian Emirates magazine managed to find out, this fragrance belongs to the leather family, opens its sound with the upper chords of hot Mexican clove pimento and vetiver, and pleasant woody notes entered the pyramid. The composition was created by IFF perfumers Domitier Bertier and Clement Gabarry.
